Pokémon GO is a free-to-play augmented reality location-based mobile game developed by Niantic — spun out of Google/Alphabet in 2015 — and published in partnership with The Pokémon Company and Nintendo. Released July 6, 2016, it became one of the most significant cultural moments in the history of video games: for several weeks in the summer of 2016, it transformed cities, parks, landmarks and public spaces into shared Pokémon-hunting grounds, with people of all ages visibly playing in the streets in numbers that no game had generated before or since. At its August 2016 peak, over 200 million people were playing monthly.

Key Features: • Real-world AR catching — walk through the world to find Pokémon overlaid on actual locations • GPS exploration — rare Pokémon at specific places; PokéStops at landmarks; Gyms for team control • Raid Battles — gather physically at a landmark with other players to defeat legendary Pokémon • Community Days + GO Fest — monthly live events calendar; annual global in-person events